Your brand should feel exciting, empowering, and true to the passion behind why you started. I'm here to help you connect the dots between how you look, what you say, and the experience your favorite clients have with you.
Your business deserves more than pieced-together Canva fonts and a logo your cousin made for you 5 years ago. Together, we'll create a complete brand identity that feels grounded, thoughtful, and aligned with the caliber of your work — while giving your audience something they can immediately connect with and remember.
More than just visuals, this process is about clarity, confidence, and helping you communicate what makes your business different in the first place.
Ideal Client Clarity + Brand Strategy
Full Brand Identity System & Style Guide
Hand-crafted Design Elements
Brand Foundation (mission, values, and voice)
Content Prompts and AI tools for brand-aligned writing
Launch Support + Final File Delivery
A strategic Showit website designed to help your business feel established, approachable, and easy to connect with. Whether you need a high-end semi-custom site that gets you launched quickly or a more tailored custom experience, we’ll choose the approach that best supports your goals, timeline, and season of business.
From copy guidance to layout strategy, every detail is designed to help your audience understand who you are, what you offer, and why it matters.
Website Strategy + Planning
Semi-Custom or Custom Website Design
Mobile Optimization
UX-Driven Page Layouts
Strategic Copy Guidance
Basic SEO Foundations
Showit Setup + Styling
Launch Support + Training Videos
Final Domain Setup
When you're busy running your actual business, it's hard to think of marketing. Brand Stewardship is our ongoing monthly partnership that keeps your newsletter, blog, and online presence growing steadily without adding another daunting task to your plate. All you need? A business worth telling people about... I'll handle the rest.
Each month, a few simple prompts become a newsletter that keeps you top of mind, a blog post that builds your website's searchability, and so much more.
Foundational strategy session
Voice development + ideal client clarity
Content Roadmap
Monthly newsletter, written, designed, & scheduled in Flodesk
SEO & AIO-optimized blog post
Google Business Profile post
Quarterly strategy session
Analytics review
I love working with professional organizers, travel advisors, women's wellness professionals, photographers, florists, and event planners, but I’ve found that a great fit is more about who you are than what you do.
If you're a passion-driven business owner and you care about building something meaningful, we're probably a good match.
Once the direction is clear, we begin shaping the visual and verbal identity of your brand. From typography and color to messaging and custom details, every element is chosen with intention. The goal is not just a beautiful brand, but one that feels cohesive, recognizable, and actually connected to the work you love to do.
Every strong brand starts with clarity. Before we touch anything design related, we take time to understand the heart of your business — what you value, who you serve, and how you want people to feel when they interact with your brand. Through our thoughtful brand strategy process and conversation, we uncover the foundation that guides every decision moving forward.
This is where everything begins to move. With your brand fully realized, you step into a new season of your business with more confidence, clarity, and consistency. You’ll leave with the tools, guidance, and support to show up well — across your website, marketing, client experience, and beyond.
Not every business that needs a beautiful brand is in a season to invest in one — and I don't think that should be the reason a good idea, a meaningful service, or a business built around caring for people never gets the presence it deserves.
A few times a year, I love to offer a full brand or website project at no cost to a small business owner who needs it. If that's you, or someone you know, I'd love to hear the story behind what you're building.